Ground Observer Corps:

Kenneth Foster has been instructor for the Alvarado Observation Post’s plane identification schools and will conduct a class at the Alvarado Grammar School Thursday at 8:00 p.m. Foster, who is the chief observer at Newark is replacing Mrs. Victoria Henry, who was the instructor at Alvarado until she went to Fresno where her husband is located.

The Oakland Tribune, August 3, 1943

News Notes:

Mrs. Isabel Lucas (Alvarado Grammar School teacher) was visited by Mrs. May Dutra from Centerville last Tuesday.

Mr. & Mrs. Clifford Dinsmore are the proud parents of a baby boy. They are spending a few weeks at the home of Clifford’s folks, Mr. & Mrs. Sam Dinsmore.

Mrs. Angie Avilla spent four days in Oakland this past week with Mr. & Mrs. Arthur Mesquite. Mrs. Mesquite is a niece of Mrs. Avilla.

Rodney Hendricks is spending his vacation with his aunt, Mrs. Irene Freitas of C Street, Hayward.

Mrs. Lorraine Silva has returned from Oregon where she spent a week with her husband Private William Silva, She is planning to return to stay with him.

Mr. & Mrs. Wilbert Hendricks and Mr. & Mrs. Ray Schwartz spent last Sunday in Oakland having an enjoyable time.

Eugene Martinez, who is in the Navy, is now home on a leave. His brother, William, has gone back to camp this week.

Mr. & Mrs. Joe Pimentel has been visited by Joe’s brother, Johnny, who has just arrived from Honolulu on a Navy merchant ship.

Mrs. Mayme Roderick is serving a few hours at the Alvarado Observation Post. Another new observer is Clarence Flores, who is taking Mr. & Mrs. Wasley’s shift while the cannery work is on.

Melvin Allegre is home for a few days. Melvin is in the Marines and has been stationed in San Diego.

Mrs. Rose Machado of San Jose passed away this past week. She was the former Rose Davilla, who lived here several years ago. She was the aunt of Mrs. Isabel Menezes, Mrs. Mae Santos, Mrs. Clara Jacinto and Mrs. Genevieve Dutra.

The Alvarado Pioneer, August 6, 1943

News Notes:

Mrs. Felix Diangson was rushed to the San Jose Hospital Wednesday of this week where she was operated on for appendicitis. She is still very ill. On the day she was taken sick she had just given a pint of blood to the Red Cross and complained of feeling ill shortly after.

The Alvarado Pioneer, August 13, 1943

Farm Home Department:

Twenty-one members of the Alvarado Farm Home Department attended the annual picnic at the Hayward Memorial Park recently. Dutch Whist followed the luncheon at which Mrs. Maryetta Holeman; country farm home demonstration agent was guest. In charge of arrangement were Mrs. Mary Gastelum, Mrs. Jesse Perry, Mrs. Mary Rodrigues, Mrs. Hazel Roderick, Mrs. Bangle and Mrs. Lena Bettencourt.

The Oakland Tribune, August 13, 1943

Birthday Club:

Mrs. Walter Robie was hostess to the Alvarado Birthday Club at a luncheon at the International Kitchen in Niles this week.

The Oakland Tribune, August 13, 1943

A Pioneer Passes:

Mrs. Jemima Brannan of San Lorenzo died last month. She was born in Scotland in 1843 and was brought to Connecticut in 1847. In 1864 she followed an older brother to California and settled at Alvarado where she married William M. Brannan 1871. In 1878 the Brannan’s moved to San Lorenzo where Mrs. Brannan spent the rest of life.

The Oakland Tribune, August 15, 1943

The Haunted House:

(From the Aunt Elsie’s Children’s Page of the Oakland Tribune)

One day June and Babs asked their mother if they could go to the haunted house. She said they could. So they packed a lunch and started.

Meanwhile Bob finds it out and decides to scare them.

When they got there they were hungry so they decided to eat. Just then they saw a bear and climbed a tree and the bear ate all their lunch.

When they got down they went into the haunted house. While they were there they saw a ghost and they ran all the way home without stopping. At supper Bob told them he was the ghost. June and Babs laughed and said they were very scared.

By: Marie Jardin, Alvarado, no age given

The Oakland Tribune, August 15, 1943

Alameda Creek:

(This is a report from the Hayward Review’s wandering reporter)

The other afternoon I was out scouting about trying to learn more about our great Southern Alameda County. I was talking to some farmers down below Alvarado and found that Alameda Creek, which runs through Niles, disappears in a gravel bed west of town, and reappears as a lot of smaller streams that finally reach the bay. All the little concrete bridges you drive over on the highway between Alvarado and Centerville cover little fingers of the Alameda Creek. Farmers like the creek water to pass over their land slowly, to deposit the silt it carries to enrich their soil. Most of that water comes from the Calaveras Dam, above Milpitas.

The Hayward Review, August 19, 1943

News Notes:

Neighbors gathered at the home of Mrs. Clarence Pimentel, at the end of Smith Street, Friday to enjoy her hospitality.

Alvarado is not the only Holly Sugar Corp. plant, which is not working this year in California. Two others at Manteca and Hamilton City are also shut down.

A carload of lettuce and cauliflower eaves Hall Station every other day for Portland and other northwest points. It is shipped by the Alvarado Vegetable Growers and is the usual good quality, says warehouse manager Dave Caeton.

Miss Muriel Oakes, 21, daughter of Mr. & Mrs. George Oakes of the “Pioneer” left this week by airplane for Mexico City where she will attend the University of Mexico, continuing her education in anthropology, which she has specialized in at U.C. Berkeley for the last three years.

Word has been received by the Pioneer that Private First Class Adam Lewis of Alvarado graduated August 17th from the Armament Department there. Adam is the son of Mrs. Mary Dutra of 940 Watkins Street, Alvarado.

The Alvarado Pioneer, August 20, 1943

Alvarado Fire:

While the Ledesma family was in their home, flames started pouring from their house, and despite the heroic efforts of the Alvarado Fire Department the house was half burned. It seems that neighbors noticed the fire first and turned in the alarm. Not an awful lot of their belongings were saved. The house is owned by John Ralph.

The house is located next to the poolroom, which would have burned except for the prompt response of the firemen with their fine apparatus. A fine stream of water promptly subdued the fire. Al Cadero played an important part in operating the truck and fire hose, and so did Manuel Silva Jr., the blacksmith.

A little delay was seen in the giving of the alarm to the fire department. In the future if the telephone operator is notified directly, she will give the warning to the firemen. This is done by her authority to switch on the fire siren, which located on the top of Dinsmore’s Store.

Vernon Perry noticed the fire first, and neighbors had a hard believing his attempt to tell of the flames. They’ll believe him from now on. That boy knows his onions, even if he is only about 7 years old.

The Alvarado Pioneer, August 20, 1943

News Note:

Ronald Allen, son of Mr. & Mrs. Ray Lawrence of Hayward, is spending a vacation with his aunt and uncle, Mr. & Mrs. Henry Flores, of Alvarado.

The Hayward Review, August 24, 1943

News Notes:

Mrs. Verbie Perry of Hayward visited with Mr. & Mrs. Emilio Re Sunday afternoon. Mrs. Perry and Mrs. Re are employees of Gorrie & Yeoman Feed Store at Hayward.

Our fine local citizen, Mrs. Diangson is home from an operation at the San Jose Hospital. We are glad to hear that she is much improved.

Eugene Pine is visiting his folks in Alvarado. He visited his sister, Mrs. Emily Noia this Sunday. He is in the U.S. Army Service at Los Angeles.

Vivian Logan, daughter of Mr. & Mrs. Andrew Logan of Alvarado, attended the wedding of a classmate at San Jose State College.

The State Agricultural Dept has set a limit of 17¢ a box picked for round canning tomatoes. The pear shaped tomatoes, smaller and more difficult to pick will have a 21¢ ceiling.

Mr. & Mrs. John Machado of Union City Road returned this week from a vacation at Santa Cruz.

Bobby Rodgers, son of Mr. & Mrs. Anthony Rodgers, is stationed at Treasure Island in the Navy service now. He visited here and together with his fiancée was entertained in glorious style by Mr. & Mrs. A.E. Vargas at a lovely dinner this week. A guest at the same time was Mrs. Isabel Lucas.

An afternoon dinner was given in honor of Private William Silva of Granger Avenue on furlough from the Army Camp near Portland Oregon. Those who attended were his wife, Mrs. Lorraine Silva, and his folks Mr. & Mrs. Frank Silva. Also in attendance were Mr. & Mrs. George Goularte, Mr. & Mrs. Frank Goularte, Mr. & Mrs. Frank Goularte Sr. and the Misses Jeanette and Isabel Silveria.

Frank George, distributor of General Petroleum products, has a splendid interior-decorating job done on his office in Alvarado by Al Cadero. The carpenter work is excellent and the knotty-pine grain look reminds one of a noted drawing room. Another room was added also.

The splendid big feed firm of Hayward Poultry Producers has five Alvarado men employed by them. They are: Edward Vargas, in the service department; Emilio Re and Joe Pimentel as truck drivers; William Machado and M.P. Rose, floor men. Mr. Eric Ruus is manager. He lives near the Tennyson district.

In speaking to Fire Chief James Wasley this week, he is worried about the public’s seeming problem of how to GIVE A FIRE ALARM. Mr. Wasley advises running to the telephone immediately and telling the Alvarado operator. She will immediately cause the fire siren on top of Dinsmore’s Store to sound out the warning to the firemen, who will respond immediately as usual, and start on their way to the blaze.

The Alvarado Pioneer, August 27, 1943


To the Hayward area belongs the distinction of having the first sugar beet mill in America. The sugar mill at Alvarado was the first (successful) of its kind ever to be erected in the United States. It has been kept modern and is today in splendid condition.

But the war has played havoc with the beet sugar industry and local congressman are being asked by members of the California Beet Association to aid in planning now for the 1944 crop. The following plea on the behalf of the sugar beet industry has been released from San Francisco:

“Unless Washington announces its program by October 1st, there is grave danger that the whole sugar beet industry of the Nation may be jeopardized,” said Gordon Lyons.

Federal regulations covering the current crop were not released until five months after the planting season, with the result that California’s production was 100,000 acres below normal.

The Hayward Review, August 24, 1943